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Chroma Festival — Logo Exploration

Brand identity exploration for an international music festival. These concept designs feature an innovative 11-color chromatic brandmark, beautifully connecting the festival name "Chroma" with the 11 notes of the chromatic scale.

Client Profile

Chroma International Music Festival

Project Summary

Developed brand identity concepts for the Chroma International Music Festival, exploring visual connections between the festival name and musical chromatic scale. The 11-color brandmark represents the 11 notes of the chromatic scale.

Objectives

  • Create memorable visual identity for new festival
  • Connect "Chroma" name to musical meaning
  • Develop versatile mark for print and digital use
  • Establish sophisticated, international aesthetic

What We Implemented

  • Multiple concept directions explored
  • 11-color chromatic brandmark design
  • Typography and color palette development
  • Versatile mark for various applications

Results

  • Strong brand foundation for festival launch
  • Unique visual identity in festival space
  • Meaningful connection to musical heritage

Planning a festival?

From applications to websites, we help festivals succeed online.

Get a Festival Quote

Planning a festival?

From applications to websites, we help festivals succeed online.

Get a Festival Quote